Logo Credit: Frank Robinson
Coke. Soda. Pop. What product is synonymous with each of these words? Coca-Cola! While in today’s world sodas are tied directly to brands, often sporting multiple flavors and varieties, sodas were initially nameless. How did the drink we know today as Coca-Cola get its iconic name?
The Origin of the Name Coca-Cola
During prohibition, numerous temperance beverages hit the market. These drinks were designed to provide a flavorful alternative to alcoholic drinks and be consumed in a social environment, much like beer or wine. Coca-Cola was originally marketed as a temperance drink and medicine that could soothe the stomach. It was invented by John Pemberton, but then purchased by someone else who took over the marketing.
The business name and product name Coca-Cola came from two of the original ingredients in the soda—coca leaves and kola nuts. It was sold at drugstore soda fountains. Pemberton claimed that it could cure numerous diseases including nerve disorders, indigestion, morphine addiction, and headaches. Over time, Coca-Cola grew in popularity and the Coca-Cola Company was formed.
The only notable change to the name occurred in the 1980s, when Coca-Cola marketed “New Coke” and the name was shortened to Coke. But, consumer tests indicated that most consumers liked the original formula better, so Coca-Cola remained the same desirable product it was decades ago.
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